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By: Deborah Campbell
It is always disheartening to miss something or someone. A speaker who has a lecture in California within three hours misses his scheduled flight. A fresh graduate forgot that she had an interview from a multinational corporation. A basketball team lost because a player missed a shot during the last ten seconds of the game. An almost father broke his heart after his wife failed her pregnancy. All of these have missed their own opportunities and the results have been daggers to someone's heart.

I bet the same things happen in customer service support. Many companies around the world miss incalculable phone calls. This unfortunate event can be attributed to three things. First is the use of a backward answering service, in the form of voicemail. Second are the insufficient telephone operators entertaining phone calls during business hours. Third is the absence of an answering service after a day's operations. Converting all the lost opportunities and chances to money from these three factors will be too disappointing and frustrating for every company.

For those business organizations that use voicemail as their only answering service, they are on the wrong side of doing satisfactory customer care. Though the low cost is uncontested, the results that employing a voicemail bring will leave every firm aghast and woebegone. Most, if not all, people hold a grudge when they hear the constant recordings of a voicemail. They hate it when they could not reach the persons they want to talk about a good or a service. All too often, most customers do not leave any message despite the demands of the machine. Little did companies know that this kind of mechanism displeases their buyers.

On the other hand, employing a firm's own people to answer beeps during business hours sprout two horrible dilemmas. First, it reduces productivity of an employee's performance. Since a worker shoulders another responsibility, which may also be not within their field, they will not be able to meet the demands of their primary duty while being ineffective with telephone conversations. Second, not all calls will be catered. With a limited number of receivers, many beeps will be unanswered due to busy lines, thus triggering customers to be annoyed with how a company provides services. Sadly, these circumstances reduce customer retention and company's goodwill.

Customers themselves desire that business entities will be able to supply customer care with an around-the-clock coverage. Apparently, this calls for an unwavering 24/7 service support that is powered by a live answering service, not with a lame voicemail. Through this, every person can make beeps anytime of the day and anywhere in the world. However, can a business organization afford the large costs associated with the installation of the required technology, infrastructure and employees to start the operations of an in-house call center? Perhaps, it is a yes, but it will be too onerous and burdensome for a firm, especially the small-and-medium businesses (SMBs) and new players of the business world.

The good news is that there is outsourcing. Any business entity has the chance to outsource its 24/7 customer service support to a reliable inbound call center. For a fixed price, which is by far cheaper than having one's own, a day-and-night live answering service is offered, which usually includes order taking, complaint and inquiry handling, live chat support, reservation and bookings. With this kind of set-up, every customer is greeted by a virtual telephone receptionist, which gives them a delightful feeling as though they have reached to the main office directly.

With a 24/7 live answering service, no firm will ever miss a single call.



Deborah Campbell is Customer Service Expert and a professional inbound telemarketing Consultant. To know more about inbound telemarketing services, visit http://www.callboxconnect.com.
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